Event Strategy | Executive Engagement | Marketing | Conferences | Sponsorship Activation
Global Summit Week
Objective: Bring together influential CEOs, corporate directors, and governance leaders to recognize progress in board leadership and address the critical issues shaping the future of corporate governance.
Strategy: Led event planning and marketing for the Breakfast of Corporate Champions and Global Summit, two flagship conferences in New York City supported by 19 corporate sponsors.
Global Summit Week opened with a Nasdaq Closing Bell ceremony and a Mastercard-hosted executive reception, followed by two conferences focused on recognition and responsibility. The programs brought together some of the most influential voices in business, including Kenneth I. Chenault, Baroness Dambisa Moyo, Martina Cheung, Jim Fitterling, Stanley Bergman, and Richard K. Davis.
Results:
Attracted 350+ registrants, including CEOs, corporate directors, and senior business leaders.
Connected emerging board talent with influential executives and provided a forum for directors to exchange insights and perspectives they could apply in their boardrooms.
Extended the organization's visibility through 200,000+ digital touchpoints and broad media exposure.
Received outstanding feedback from attendees, speakers, and sponsors, recognizing the quality of the programming, executive networking, and event experience.